Search Engine Optimisation
You put a lot into your site, you want to make sure that you’re ranking well in the search engines so readers, customers, and clients can find you. Clean, optimized code and smart design architecture is important for achieving the best rankings possible.
If you’re still on .html, you’re missing the SEO boat big time. Google loves WordPress. WordPress sites are indexed on entire body of content, not just a homepage and a few keywords. For example, you may create a post or a page in WordPress that’s a tangent of your business. That tangent will probably have very good results in Google. Hopefully the end user will be impressed with the tangent and continue on to view/purchase your services and products.
WordPress, straight out of the box, comes ready to embrace search engines. Its features and functions guide a search engine through the posts, pages, and categories to help the search engine crawl your site and gather the information it needs to include your site within its database.
Further information on WordPress and Search Engine Optimisation
Security
WordPress sites can be vulnerable to those who want to take your site down or exploit it for malicious reasons. Having your site hacked is an expensive, time-consuming hassle, and it can really damage your reputation.
We build our websites using a framework that follows all WordPress security best practices and is considered the leader in this field. This means your site is as secure as possible.
Further information on WordPress and Security